The Pet Market Needs To Focus On Sustainability; Grove Collaborative Delivers With New Brand Good Fur

Published

December 9, 2021

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If you’re lucky enough to own a pet, then you know how much joy they bring. And while, yes, there are infinite happy moments to having a fur or fish baby, there are also overwhelmingly messy moments to balance it all out.

Because pets can notoriously be as dirty as they are cute and cuddly, Grove Collaborative, a certified B-corp and leader in sustainable CPG innovation, has created a line of eco-friendly pet grooming products.

Chloe Gordon

Chloe is based out of New Orleans, Louisiana. While she’s a writer by trade, she struggles to write her own bio. All you need to know is that she’s a lover of dirty martinis, a maker of charcuterie boards, and always has her nose in a book but hasn’t mastered doing all three at the same time. If you want to know more, follow her on Instagram @_chloe_gordon_