Founded seven years ago by Susan C. Allen and Tara Chandra, Here We Flo wants to challenge the stigma around period, bladder, and sexual wellness products while promoting eco-friendly practices. This women-of-color-owned brand is committed to providing natural care using organic, vegan, and cruelty-free materials.
The brand’s packaging, designed in-house, combines creativity with sustainability. The organic tampons are especially notable, packaged in a cardboard pint resembling an ice cream container. This clever design differentiates the brand and subtly nods to common period cravings. It’s a playful yet functional approach that aligns perfectly with the brand’s mission to normalize period care.